Monthly Archives

June 2015

What Xtreme Xhibits Can Offer Your Austin Trade Show Exhibit

Austin trade show exhibit We are Xtreme Xhibits, and we want to see your company succeed. That’s exactly why we exist. Many people don’t realize that we offer more than a just a great selection of trade show products, such as island exhibits, modular inline booths, and portable displays. We also offer an array of valuable services. Below, we will discuss what we can offer your Austin trade show exhibit.

 

Exhibit Hardware And Design Services

As stated earlier, we provide an extremely wide selection of exhibit hardware, allowing you to choose the exhibit that is the perfect fit for your company. In addition to offering this hardware, we provide design services. What we can offer in terms of design is an evident synergy between the hardware itself and the design. We work with companies to help them achieve the size, feel, and look they desire in an Austin trade show exhibit.

 

Trade Show Exhibit Consultants

Why learn things the hard way when you can learn them from an expert? Our consultants can help you with everything from your exhibiting strategy to identifying needs you may not even realize you have. If you really want to maximize the success of your Austin trade show exhibit, consultants can help you do so.

 

Educational Seminars

Sometimes a little knowledge can go a long way. That’s exactly why we offer educational seminars that help exhibitors continue to grow and learn about exhibiting. These seminars may cover a variety of topics including booth design, exhibiting strategies, and promotional tips.

 

Global Installation And Dismantling Services

Do you ship your exhibit to venues all over the globe? Not a problem. As part of the worldwide Skyline network, Xtreme Xhibits offers global installation and dismantling services. This means a team of professionals can install your exhibit and have it ready for you when you arrive to an event. Not only that, but after the event is over, you don’t have to lift a finger, as the I&D team will take care of dismantling it as well.

 

Storage And Online Asset Management Services

Are you unsure of where to store your Austin trade show exhibit? We’ve got you covered. Xtreme Xhibits offers storage services between shows. Additionally, our online asset management services can help make your life easier and make the exhibiting process as smooth as possible.

 

Rental Products

Buying trade show products might not be the best choice for every single exhibitor. In some cases, renting is preferred. For example, if your company is just starting out exhibiting, renting products is probably more cost effective than buying them. On the other hand, maybe you own a modular inline booth, but you want to expand it to make it bigger for a certain upcoming event. In such a situation, you have the ability to rent the additional components instead of buying them. This offers exhibitors versatility.

 

In addition to the above services, Xtreme Xhibits also provides excellent customer service and a service department, which can make repairs to your Austin trade show exhibit. For more information about our services, contact us today.

4 Questions Your Austin Trade Show Booth Should Answer

austin trade show boothIf you are designing a new Austin trade show booth, or perhaps redesigning an existing booth, there are several factors you should take into consideration. You should know who your target market is as well as what goals you hope to achieve as a result of exhibiting. When you are designing a booth, you need to think about it through the eyes of trade show visitors. There are questions they will have in their minds as they explore the event and visit different booths. It is extremely helpful to anticipate the questions they will have and then proactively answer them with your Austin trade show booth. We at Xtreme Xhibits want to share four frequently asked consumer questions that your exhibit should answer.

  1. Who Is Your Company?

Most importantly, your Austin trade show booth should give event attendees a clear picture of who your company is. This involves more than providing them with information about your company. In fact, more and more consumers want you to tell them a story. Why do you exist? Who are the individuals that make up your business? What do you stand for? Not only will answering these questions give visitors a good idea of who your company is, but it will make your brand more memorable to them as well.

 

  1. Why Do Your Products Or Services Exist?

Another way to phrase this question is – what problems do your products and services solve. The best inventions and startups are simply a result of someone offering a solution to a problem. This is why it is essential for you to communicate to visitors what problem your company is addressing and what specific solution you are offering.

 

  1. What Makes Your Products Or Services Unique From Your Competitors?

This question is important because chances are your company is not the only one who is offering a solution for the problem at hand. Your Austin trade show booth should show potential customers why they should choose your product or service over the competitors’. What do you offer that your competitors don’t? Maybe it is affordable pricing. Maybe it is extreme attention to detail. Perhaps it is superior customer service. Whatever that element is that makes your company unique, make sure it is evident in the design and messaging of your Austin trade show booth.

 

  1. What Action Step(s) Can I Take?

Lastly, your booth should make it clear to visitors what their next action step(s) should be. Most of the time, their action step will probably be to talk to one of your booth staffers and get more information about pricing. Other times, the action step may be something different. For example, let’s say an attendee does not stop to talk to anyone at your booth, but they do pick up a promotional item, such as a giveaway. In that case, there should also be an obvious action step for them clearly presented somewhere on the item. Perhaps it is visiting your website or entering a contest on social media. Obvious action steps will help turn more of your leads into sales.

 

Contact us at Xtreme Xhibits for help answering any questions you may have, as well as for information about other helpful trade show services.

Using Product Demonstrations To Make Your Austin Trade Show Displays More Memorable

Austin trade show displays Exhibitors are always asking the question, “How can we make our trade show exhibits more memorable?” There are many routes you can take in the attempt to stand out in the minds of visitors. However, some routes have proven to be more effective than others. Here at Xtreme Xhibits, we can show you why product demonstrations can make Austin trade show displays more memorable.

 

In a study that determined which elements made exhibits more memorable, product demonstration was rated number one. Product Demonstration ranked higher than factors like stage presentation, literature, design, personnel, and even giveaways.

 

7 Tips To Create An Effective Product Demonstration

In light of the fact that demonstrations are so important, here are 7 tips to create excellent demonstrations at your Austin trade show displays:

 

  1. Use Movement.

The best demonstrations use motion to capture the attention of event attendees. Visitors will be more likely to notice and visit your booth if your booth looks exciting and attractive. Movement can play a big part in that.

 

  1. Interact With Attendees.

Have you ever noticed that college students love classes where professors use interactive teaching methods? The same concept is true here. Trade show attendees will be more interested and engaged if you can figure out ways to interact with them within your booth.

 

  1. Use Technology To Your Advantage.

You may be wondering how you can do a product demonstration if your company sells a product or service that is intangible. In such cases, you can utilize technology to present your product or service through audio and video. Using technology can help your product or service come to life in the minds of attendees.

 

  1. Show Visitors How Your Product Works.

Don’t get too caught up in the extras. Remember that one of the most basic and important purposes of your demonstration is to show potential customers how your product is used. It gives them an opportunity to see the proper way your product should be used first hand. They will also receive valuable insight into how it works.

 

  1. Train Multiple Staffers.

Exhibitors are wise to be proactive and train multiple staffers to know how to host product demonstrations within their Austin trade show displays. This will come in handy if the staffer that typically does the presentation gets sick or can’t attend a show for some reason.

 

  1. Design Your Display With Demos In Mind.

Many exhibitors make the mistake of first designing their trade show display and then trying to figure out how they can make it work for product demos. Instead, it is best to design your exhibit with your product demo in mind. Make your space and exhibit work for you, rather than against you.

 

  1. Present The Advantages Of Your Product.

The ultimate goal of a demo is for attendees to walk away from your demonstration saying, “Wow, I HAVE to have that product/service.” Your demo should make the benefits of your product or service extremely clear.

 

Contact Xtreme Xhibits today for more information about our trade show products and exhibiting services.