Monthly Archives

November 2011

Creating Original Trade Show Displays In San Antonio


Trade show displays that are original or unusual draw greater crowds at San Antonio trade show exhibits. If you’re competing with dozens or even hundreds of other exhibitors for the attention of attendees, you have to create trade show displays that are visually stunning to catch the eye and original enough to compel visitors to stay and learn more once they’re at your booth. Fortunately, there are several ways to design trade show displays that are original and attractive if you keep this trade show exhibit pro tips in mind.


Tap Into The Power Of The Pros For Successful Trade Show Displays

 No matter what industry you’re in, you probably already know there are some things that are best left to the professionals. Designing trade show displays is one of those things. Taking advantage of the years of marketing and event expertise at Xtreme Xhibits leaves you free to focus on other things that can better use your time. Whether you want to rent a portable trade show exhibit or have a complete line of trade show displays created around your logo for a variety of different venues, we will work with you to give you exactly what you need. We can even arrive at venues in advance and set up your trade show displays, then break them down and ship them to the next location for you. You’ll save money, time and a lot of headaches by letting our professional staff do the physical labor and take care of the tedious details so that you can focus on getting new leads and getting as much as possible out of every conference and trade show.


Feel free to ask us questions about anything from what kinds of trade show displays generate the most interest to what the latest trends in exhibiting are. We’ll tell you what kind of exhibits will work in your industry and which ones are poor investments. We’ll also introduce you to the latest innovations in the design of trade show booths, including the “bells and whistles” that could make all the difference at your next event.


Turn Your Trade Show Exhibit Into A Stellar Display With Unique Features

You’ve wandered through your share of conventions, so you know there’s an overload of colors, signs, fabrics, materials and booth designs vying for your attention. But which trade show booths are you drawn to? Not all trade show displays in San Antonio will generate the kind of buzz you’d like for your own trade show exhibit. Pay attention to the details of the various trade show displays you visited and take note of what was original or compelling at each one. Standing out in a sea of competition is crucial for your success at any event.


The business of trade show displays in San Antonio is constantly changing, with exciting, new features constantly being developed. Custom lighting, creative floor coverings, rich textural elements, interactive components and unique booth designs are always changing the face of the trade show exhibit industry.

Technology is transforming the face of exhibits in a variety of ways. Video clips, high resolution photography and custom graphics can all turn your formerly mundane trade show exhibit into a dynamic force for generating leads and creating buzz. Graphics can now be integrated into everything from banner stands to ceiling décor and flooring, pulling together the overall look of your trade show exhibit in a seamless and eye-catching way.


A Memorable Prize = A Memorable Trade Show Exhibit

Prizes and giveaways are one of the simplest yet most effective ways to lure visitors to your trade show displays. Because most of the trade show booths on the floor will be giving away some kind of “freebie,” it’s essential that you offer everyone an opportunity to walk away with something much more intriguing. Rather than trying to please more people by diluting your prize budget, think big. Giving away twenty small prize packages won’t leave the lasting impression you’ll get by awarding one fabulous prize such as a vacation, a new laptop or an HD television set.


Since attendees at trade shows and conventions always walk away with a bag full of merchandise they may never use, giving them all a chance at scoring big is a great way to make sure your trade show displays are remembered well into the future.

Keep Ahead Of The Curve With Engaging Trade Show Booths Austin Trade Show Attendees Will Love


It’s always challenging to be at the forefront in any industry, and keeping ahead of the curve at trade shows and conventions is a crucial part of leading the way. Unique or eye-catching trade show booths can help your company stay in the lead, particularly if you have some great suggestions from trade show display professionals like our Xtreme Xhibits team. Regardless of the industry, attendance at Austin conventions and trade shows is time consuming and exhausting. But keeping ahead of the curve can be simplified if you pay attention to details like how to use your banner stands and which trade show display style works best to enhance your product or service.


Trade Show Booths That Shine: Using Banner Stands And Displays To Their Full Potential


The key to developing great trade show booths is remembering their purpose: attracting visitors and keeping their attention so that you can make your company pitch. There are countless ways to do this, and you’ll need to go through some trial and error to determine what’s best for your trade show display in Austin. Interactive banner stands and trade show booths are very popular because they engage the individual and encourage a response. Consider using interactive videos or demonstrations to capture the interest of visitors to your trade show booths. If you have a knowledgeable staff, come up with a few ways to help them engage visitors quickly, then keep their attention with valuable content.


Use Lighting Options To Highlight Your Trade Show Booths


Spotlights, flood lights and colorful LED lighting are all great ways to draw attention to trade show booths. Any time visitors notice your banner stands or trade show display because you’ve used unusual lighting, they’ll get the impression that your company is keeping current and willing to utilize the latest trends. Your company’s primary goal with trade show booths is to supply your customers and potential clients with information on your latest innovations; using innovative lighting solutions reinforces the impression that your company is a leader in the industry.


Entice Visitors To Trade Show Booths With A Chance To Win


Most people jump at the chance to win something.  Trade show booths that offer visitors an opportunity to win a prize are always popular. It doesn’t matter if it’s a grand prize, a selection of mid-priced gift certificates, or a free product or service; everyone likes to be a winner. Use banner stands to announce a drawing or sweepstakes and you’re sure to get lots of visitors at your San Antonio trade show booths. Investing in a few moderately priced prizes at each trade show can give you an impressive trade show booth ROI. You can even have the prizes inscribed with your company logo and contact information for a bit of fee advertising after the show is over.


There’s an added bonus for your company with a sweepstakes or prize drawing – you can quickly and effortlessly collect new contact information from hundreds of visitors. Simply ask everyone at your trade show booths to fill out an entry form that asks for their name, company name, address, telephone number, and email address. Voila! You’ve created a new list of prospects to contact after the trade show booths are taken down and everyone goes home. Don’t forget to add these contacts to your email lists to receive newsletters and advertising. Be sure the prizes you offer are worth taking the time to fill out your contact forms or entry cards. Consider prizes such as weekend retreats, iPads, free products or services from your company or dinner for two at a fine dining establishment. Don’t forget to focus on the sweepstakes on your banner stands and trade show display graphics.


Banner Stands That Stand Out From The Crowd – Using Color To Your Advantage


Conference attendees walk by countless trade show booths, banner stands and trade show displays. After a while, things start to blur together unless your banner stands are colorful and dramatic. Use colors that shout out your message rather than whispering it. Skip the pastels and opt for bold, vibrant colors that are saturated with pigment. There’s a reason red is used on stop signs – it’s a color that’s hard to ignore. Talk to an event planner about the particular venue and your competition; he or she can help you choose the best colors for your banner stands and trade show booths. If several competitors are using blue, perhaps a vivid yellow is the way to go. Keep in mind your ultimate goal – choosing a color that draws visitors to your trade show booths.


Xtreme Xhibits has years of experience with special effects lighting and the bold use of color for trade show booths. Austin business owners know they can rely on us for bold choices that transform San Antonio trade show exhibits from boring to enticing and unforgettable.

Your Next San Antonio Trade Show Booth: What To Know Before You Rent


Every time to use a trade show installation to highlight your company’s products or services, you’re putting your company’s reputation on the line. There is an almost limitless variety of San Antonio trade show booths available for purchase or rent, and you need to decide which works best for you before moving ahead with designing your trade show installation. Trade show booth rental offers you some valuable advantages that ownership doesn’t have, so be sure to discuss your options with your marketing team as well as a trade show installation expert to be sure you have all the information you need to make the right choice.


What Are The Advantages Of Trade Show Booth Rental?


Renting a San Antonio trade show booth gives you several advantages that purchasing simply can’t offer. The most immediate advantage is the extensive savings you’ll get by using less of your marketing budget on your trade show installation. San Antonio businesses often prefer to rent instead of buying because it gives them more leeway to change the overall concept or theme of their trade show exhibits each year, or even with every event they attend. If your business is one that is constantly evolving and offering new innovations, rental can help you update your image as frequently as you roll out new products.


The trade show booth industry is also a rapidly changing one. If you want to take advantage of new and innovative trade show installation features, rental is your best option. You don’t want to use a trade show booth that seems tired or outdated when competing against companies with newer and more attractive trade show booths.


An often overlooked advantage to renting a San Antonio trade show booth is the added service that comes with it. When you rent, you can get the services of a professional from the trade show installation company to help you set up your trade show booth properly. If your booth staff is relatively small or you’re only sending a select few to the convention or trade show, an expert from the display company can be a life saver, letting your staff attend to other issues.


Diversify Your Trade Show Exhibits


When you contact a San Antonio trade show booth company, learn as much as you can about their latest display innovations. Learn which ones will best showcase your company’s products or services. There are plenty of options beyond graphics and text that can be utilized to improve your presentation. Are they using new textiles, videos, or photography to enhance exhibits? Do they offer unusual flooring options that can be integrated into the style of your trade show installation? What about comfort? Do they have flooring that tired attendees will appreciate? Don’t be afraid to ask about what others in your industry are using for their trade show exhibits; the first step toward beating the competition is understanding them.


How Extras Can Enhance Your ROI


If you rent a trade show installation for your next show, keep in mind that incorporating unique touches into your display can garner lots of attention that will make your booth memorable. Talking to a professional trade show installation specialist is a great way to learn about unusual and compelling display options you may not have thought about. At Xtreme Xhibits, we can introduce you to an impressive array of options that will make your San Antonio trade show booth a stand-out at every event.


We’re here to serve you, so feel free to take advantage of our knowledge. We’d love to show you the latest in high definition graphics, interactive features, video feeds and other options that can take your trade show booth to the next level.