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Two Big Benefits Of Backlit Tower Displays

By June 30, 2016August 21st, 2017Trade Show Displays

Two Big Benefits Of Backlit Tower Displays: Outstanding Exposure And A Small Footprint

benefits of backlit tower displays trade showsWhether your company is looking for ways to make a big impact at trade shows while traveling light, or you’re trying to find more effective ways to grab attention without over-crowding your booth, backlit tower displays can provide some big advantages in a small space, without committing to big shipping, drayage, or installation charges. Place your visual branding and message far above the crowd, then grab their attention with lighting; visitors will spot your display from across the room. They’ll be exposed to your brand and products before they ever get to your booth, and because your booth is now an easily spotted landmark on the floor, people are likely to choose it as a place to meet throughout the day. Bonus!

  • Portable Towers – Portable tower displays like Skyline’s Windscape towers come in your choice of sizes, and they couldn’t be easier to transport and set up. A 16-foot Windscape tower packs down into a standard-sized suitcase, so your team can check it on their flight, or it can easily fit into the trunk of a passenger car. Set-up takes minutes, and can be done by one or two people without tools or professional help.
  • Structural Towers – For even more impact, Skyline’s PictureCube towers feature backlighting, so your tower is a beacon on the show floor. These towers use Performa fabric to diffuse the light showing through your custom graphics, to give an even glow and vibrant appearance. The fabric fits over a sturdy, lightweight framework, which sets up quickly with two or three people.
  • Massive Display Surfaces – A 16-foot tower display raises your message to twice the height of a standard booth backwall, and gives you either three (triangular tower) or four (square tower) huge surfaces to broadcast your visual branding and message across the room. At about 64 square feet per surface, half of it above the level of the standard backwalls most exhibitors use; that’s a lot of opportunities for your company and products to shine. A square-footprint, 16-foot tower will give you about 250 square feet of display space while taking up just 16 square feet of booth space. It’s an excellent value and an outstandingly effective way to grab attention.

The Benefits Of Backlit Tower Displays Include Cleaner Booth Space, More Display Surface

By using tower display to take advantage of the “free” space above your trade show display booth, you can cut the clutter and create a better traffic flow inside your booth without sacrificing display space. Xtreme Xhibits by Skyline can help you to plan your space and create custom graphics for your tower displays to maximize the impact you get from your backlit tower display, your booth space, and your company’s investment in attending each and every trade show. With strategic planning, professional design help, and premium display materials from Skyline, your company will stand above the crowd at your next trade show in San Antonio or Austin!