When you’re diving into trade shows, it’s can be a whole new world of overwhelming information and terminology. We understand! We’ve been in the trade show installation and design business for a long time, so we can simplify things for you and help you find your way. We recently shared the beginning of a Trade Show Installation Dictionary with you, now here are a few more entries.
MORE TRADE SHOW INSTALLATION DICTIONARY
INSTALLATION TERM: BACKLIT GRAPHICS
Backlit graphics are made with a very tight weave fabric that when lit from behind with lights, typically LED’s, creates a glowing appearance. These graphics are typically attached to an aluminum or steel framed structure that can be rented.
INSTALLATION TERM: BANNER STAND
A banner stand is an efficient, lightweight, convenient way to showcase your brand at a trade show, special event, recruiting fair, lobby and more. There are many different styles to choose from when deciding on a banner stand, there are retractable stands that simply roll up, and configurable stands that quite literally give a heightened, cost effective presence to a 10×10 booth.
INSTALLATION TERM: POP UP
Pop Up displays consist of a portable, lightweight frame that’s made of fiberglass or carbon composite (some companies use aluminum frames), vertical bars to stabilize it, and graphics. The pieces connect easily and quickly. To install pop-up displays, you simply need to ‘pop’ the frame into place, attach the channel bars to secure it and hang the graphic panels. You won’t need any special training or tools to install your pop up displays. They are easy to install, so many companies find that they save on installation and dismantle costs.
INSTALLATION TERM: TABLE THROW
Table throws, or table covers, can be branded with your company name and logo, adding a personal touch to your exhibit space. You can use your exhibit space to showcase your products or marketing literature on your very own branded table. We all know that first impressions last, so make sure that your table throw is spread neatly and is wrinkle free as you walk down the aisle.
Whether you’re exhibiting in Austin or San Antonio, or around the world, Xtreme Xhibits is there to help you. Ask the experts and we’ll make sure you’re taken care of. Have more questions? Contact us today.