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July 2014

Up The Excitement Factor Of Your Austin Trade Show Exhibit With WindScape

Up The Excitement Factor Of Your Austin Trade Show Exhibit With WindScape

When you come to Austin, a trade show exhibit should be as much fun as anything else in the city. Our town is constantly on the list of places where exciting new things are always happening, so whether you are an exhibitor or an attendee at an industry event, you don’t want the word “boring” to even cross your mind! With exciting new products and services from Xtreme Xhibits, this won’t happen.

A Dust Storm Of Interest


Skyline, a company known as an innovator in booth design, recently released the WindScape line of inflatable products that have blown up a dust storm of interest on the showroom floor and beyond. Rather than being constructed of heavy, inflexible materials that are costly to ship and labor-intensive to install, the new WindScape products feature inflatable frames to support amazing graphics. Even when you are talking about massive displays full of signage and other elements, these new air-powered components do the job.


This is true no matter what size of booth you’re talking about. If you go to a lot of trade shows, you know that a 10′ by 10′ booth is the most common. As you walk row after row, you’ll see a million of these, with a few 20′ by 20′ inline models thrown in. The repetition becomes obvious. With a WindScape trade show exhibit this never has to happen. Even in a 10′ x 10′ booth, you can use a blowup backwall that can be transported easily to the event in a portable case that turns into a handy table.

Innovative Possibilities For Your Austin Trade Show Exhibit


If you can see the possibilities that this new inflatable approach offers to small booths, imagine what it can do for a giant booth. Traditionally, large island exhibits are equipped with many stations to engage attendees who drop by. Components often include large monitors, kiosks with laptops, trade show stands equipped with tablets, product displays, interactive media, and more. To accommodate these features, there are often kiosks, banner stands, private rooms, sections designated with half walls, learning areas, and more. Any of these features can also be created with WindScape booths.


For an exhibitor, this means endless design possibilities. When an exhibitor is not afraid to try something new and effective, they often turn to Xtreme Xhibits, where the sky’s the limit! Many companies that want to make the change first try WindScape components as a rental unit to get first-hand experience with how they look and function. While they may decide they want to tweak a feature or two in the Austin trade show exhibit they ultimately purchase, they’ll know they’re getting exactly what they need.


Interested in seeing what WindScape can do for you? Contact us about our exciting array of exhibits, services and trade show products. We’re sure you’ll find the perfect Austin trade show exhibit to meet your company’s needs.

Should You Buy Or Rent Your Trade Show Displays In San Antonio?

Should You Buy Or Rent Your Trade Show Displays In San Antonio?Does your company attend three or more trade shows per year? If so, owning your own booth makes plenty of sense. You many think that owning makes better sense from an investor’s standpoint. While there is a lot to be said about owning your own trade show displays in San Antonio, there are plenty of advantages to renting one for most shows as well.


Owning Your Trade Show Displays In San Antonio


Besides the dollars and cents argument, owning your own booth means that you present the same image to potential customers each time. Some attendees not only go to the same shows every year, but take in multiple shows each year where you are present. Seeing your company image consistently presented at each venue may build trust that could lead to a developing relationship with a potential client. There are other advantages too.


  • When you own your own booth, you can also make small improvements each year to get it just the way you want it.


  • It becomes familiar to your booth staff, who learn how to maneuver in it to capture new leads. Though a booth will not last forever, and may wear out after you have done multiple shows for a few years, you are spared from making a major capital investment for a few years.


  • Many companies leave part of their booth assembled on-site, which adds a functional and professional use for them if customers come to your facility. With the rental unit, you would not have this easy accessibility to a great marketing tool.


On The Other Hand


The flip side of owning your own trade show displays in San Antonio is that your marketing can easily get stale. Unless you are committed to frequently assessing your booth to update the graphics and refresh the look, your booth can lose ground as a vehicle for showing how forward-thinking your company is. New developments in booth technology come along every year or so; if you own your booth, you may keep your eyes closed to what could better promote your company.


For example, in 2013, trade show displays at San Antonio expos faced new competition as Xtreme Xhibits by Skyline introduced the new WindScape air powered booth. If you booth is not that old, no matter how much you love the exciting new design, it’s unlikely you would abandon your old investment for one of the new ones.


Even if you have a booth you are you not ready to abandon, renting still gives you options.


  • For shows where you want to secure a bigger space, renting can fill the gap. You can coordinate rental pieces with any booth style you have.


  • It gives you the opportunity to try out new styles that you might want to buy in the future.


  • Want to liven up your trade show displays at San Antonio expos? Since combining different styles of booths can be very effective, you can even rent a new inflatable piece or some other element to add new interest to your display.


If you decide you would love having either a full booth in the new style or just a piece or two, you can plan ahead to purchase them in the future.


Renting gives you more options to explore your creativity. There are also cost advantages if you rent in town for a local trade show. Displays in San Antonio or Austin incur no transportation charges and lower drayage charges on the floor, as compared to a booth you own.


Interested in exploring options for purchase or rent? Contact us today.

Entrusting Your Austin Trade Show Installation To Xtreme Xhibits

Entrusting Your Austin Trade Show Installation To Xtreme XhibitsOnce you have designed your booth to be the state-of-the-art marketing tool you want, your next concern is ensuring that it looks as good on the showroom floor as it did in the conception stage. Especially if you have a large booth, you know that making this happen requires that you put your Austin trade show installation in the hands of a qualified firm that specializes in I&D, or Installation and Dismantle. This type of firm has the training and experience to pull off the look you want and ensure that the craftsmanship used in re-creating your booth on the showroom floor is high quality.


Austin Trade Show Installation Not For The Faint Of Heart


Making sure this happens is not a job for just anyone. Installers need not only experience but also expertise with tools and heavy equipment. Large displays are often characterized by multiple parts, subdivisions to create rooms, Internet capabilities, and banners, signs, and shapes that may even hang from the ceiling. To put these things in place requires knowledge of using forklifts and power tools, along with good design sense.


For many years, some exhibitors had to make huge expenditures to get the booth in place. In many show sites throughout the country, union regulations were strict about who could perform the trade show installation, what tools they could use, how much time they could spend before trampling on toes, and even the amount of equipment used to do a job. Both large and small exhibitors felt the economic pinch. Small exhibitors who could easily handle installing their own modular or pop-up booths were restrained from spending more than a certain amount of time doing it before show labor had to get involved. Large exhibitors, who would never have thought of installing their huge island booth with ceiling riggings, had to pay multiple forklift operators for jobs that could be handled by one.


Fortunately, many of these regulations have been replaced by more reasonable requirements about labor and equipment. Installation of a mega booth is still a job that needs a mix of professionals with creativity, knowledge, tools and big machines. While venues always publish an information booklet that gives the name of their official show contractor to handle all services, you might want to find your own I&D specialist. These people must be certified by the show contractor, but hiring your own firm especially if they were the ones who designed your booth, gives you assurance that everything will be done right by trained, certified personnel.


Contracting For Austin Trade Show Installation And Dismantle


When attending a convention or exhibition in Austin, trade show installation and breakdown can be competently handled by Xtreme Xhibits, a local company that also offers displays for sale and rent. Established in 2000 in Austin and San Antonio, Xtreme Xhibits is part of the worldwide Skyline organization that can serve you at shows anywhere in the U.S. and abroad. Our local branch has a competent team with over 50 years of combined experience in every aspect of trade show planning, booth development, construction, rental, I&D, and more.


To find out how Xtreme Xhibits by Skyline can assist you with trade show installation at your next event, just contact us.